13.Your content and link destinations
“Your content” is what you put into the service: link names and titles, phone numbers, pre-filled messages, notes, tags and QR code designs. You keep all rights to it. You give us a worldwide, non-exclusive, royalty-free licence to host, copy, process and display your content only as needed to run, secure and improve the service for you, for example to fill in a message for a visitor or show a link’s title in a chat preview.
You are responsible for your content and for the conversations your links lead to. You confirm that:
- you own or are authorised to use every phone number you add, and the people who use those numbers, such as your team, know that their number is used this way;
- your link names, titles and messages don’t infringe anyone’s rights, such as a trademark, and don’t mislead visitors about who they will be talking to;
- you give your visitors any notice, and get any consent, that the law requires of you when you collect personal data in a chat, for example under India’s Digital Personal Data Protection Act, 2023 or the UAE’s Personal Data Protection Law.
Link names are first come, first served. We may reclaim or change a link name that infringes someone’s rights, impersonates a brand or public body, or is needed for the service, and we tell you first where we reasonably can.
We don’t review links before they go live, but we may review any link that is reported to us or that we come across, and act under the acceptable use policy.

